Key features you should have in your sleeve boxes

New brands keep entering different industries and businesses. Most of them reach heights of success while many fail to show any progress and growth. Bearing in mind the many factors on which the success of a brand depends, one prime factor is the packaging.

The presentation needs to be impactful. The first impression is everlasting. Captivating your customers through unique packaging is every brand’s goal. However, reaching this goal is indeed a process. Attractive and innovative packaging is what your product demands, rightfully. Thus, fulfilling this need of your product is your duty as a brand.

Tray and sleeve boxes have been one of the most preferred box styles lately by businesses. Consisting of two parts, the sleeve covers the tray, on which the product is placed. This box style has gained large popularity in a relatively short period of time. Its unique structure truly sets it apart from all other ordinary boxes. Moreover, it provides an amazing unpacking experience to the customer that leaves a nice impression on them as well!

In this article, you’ll find the key features that you can have for your tray and sleeve boxes to make a better outlook for them!

Have proper color schemes for your sleeve packaging

Working on the outlook of your packaging is extremely important. Make your sleeve boxes eye-captivating by choosing relative colors for the outlook of your packaging sleeve. Exquisite outlook for your sleeve boxes is important since they will truly help you set your packaging apart.

For this purpose, you can have color combinations, as well as a single base color for your sleeve boxes. The single base color will look very thematic. Moreover, if the color relates to your product or product, it will look very thoughtful. Color combinations like vibrant, pastels, warm tones, and neon look aesthetically pleasing.

Furthermore, to add to the exquisiteness of your sleeve boxes, you can coat them as well. With gloss, aqueous and matte coating, your packaging will spark and shine even from a distance. Hence, you will add the missing charm to your sleeve boxes!

Allow customers to have a look at your product

Most of the time, people would want to have a look at the product before making a purchase. Usually, due to poor packaging, products would come out damaged and this has disappointed buyers a lot. To tackle this issue, packaging companies introduced a feature that has been receiving immense praises.

Now, we have a die-cut window to the rescue. A die-cut is a window-like structure that basically allows your customers to have a look at the product without touching or opening the packaging. This has amazingly boosted sales for many brands as it reflects the credibility of your brand. Moreover, you can also be creative with your die-cuts by customizing them in different shapes and styles.

To protect and cover the die-cut, a high-quality PVC sheet covers it. Having die-cut will extremely uplift the whole aura of your packaging. It will not only cater to the customers’ concerns but serve as an appealing element of your packaging sleeve.

Utilize the surface of your packaging

Tray and sleeve boxes offer a wide surface. Smartly utilizing the given space will be productive as well as appealing on your custom sleeve boxes wholesale.  Having the following elements on your packaging will help you make the most of your provided surface.

1. Logo

To be true, a logo is the most loved element of a brand. It is your brand’s representative and showcases the whole “personality” of your brand. Having a logo on your packaging sleeve will light up and brighten the whole look of your sleeve boxes.

However, making your logo stand out as well is paramount. For this purpose, you can use add-ons such as foiling or embossing/debossing to make a highlighted effect of your logo.

2. Animations

You can have illustrations or animated images on your sleeve boxes to make a classy appearance. Think of items that relate to your brand. For instance, if you’re a makeup brand selling lipstick, you may have animated images of lipstick lips on your packaging sleeve. Such tiny features make your packaging stand out. You may consult the design support of a packaging company for this purpose as well!

3. Patterns

Having certain patterns embossed/debossed on your packaging sleeves will give a highly intensifying effect to your sleeve boxes. Such elements make your packaging stand out. Thus, your packaging will become highly eye-captivating and it will be the perfect way to utilize the whole surface of your packaging sleeve.

4. Descriptions

It will be an effective way to utilize your packaging. You can have a small description that is impactful and expressed in a unique way. A thought behind a certain product makes buyers stop by and read the story. Wisdom is attractive and appreciated. Henceforth, printing wisdom right on your sleeve boxes in a creative manner will make people want to purchase your product.

5. Ingredients

Not just food items, but skincare products also need to mention the ingredients that are in them. Most of the time, people want to make sure that there is no such ingredient they would prefer not to have or might be allergic to. Thus, having ingredients listed out will showcase the integrity and credibility of your brand!

Choose the packaging material yourself!

One key feature you should be very considerate about is the packaging material. Appearance matters, but so does the durability of your custom die-cut boxes. Providing protection to your product is your responsibility as a brand.

Packaging companies provide options such as paperboard, cardboard, Kraft, and corrugated cardboard for the production of your sleeve boxes. This packaging is stronger and more durable. Moreover, they are eco-friendly which means they can be recycled easily as well. Now here’s another element for you to add; print on your packaging a go-green sign and tell the world that your packaging is cruelty-free, just like your product. Hence, this is a smart tip to attract more customers to you!